I agree, you should hear the dealership management. They are literally begging for trucks and SUVs and have for years and WITH A FRAME because that is one of the first questions a truck buyer asks, and when you say no, they just head over to Nissan, Ford, Chevy, Toyota, Jeep,Dodge..........The stuff I read MMA saying about the Gen 3 gives me no hope. They blame lack of sales on lack of luxury..do what? Ok, given how far behind the curve they have been I have to assume its missing POWER and some recent gizmos, but that is the least of the problems, it has no identity, as does NONE of there current line up.