In October, I responded to a poll that asked me about all cars owned and asked about my willingness to buy the manufacturer's current offerings. I too said that I would not buy another ISUZU, but wrote that my reason was because ISUZU does not currently make a vehicle that I want. (The Rodeo needs a redesign, the 7 passenger Ascender is too big, the Axiom is too mini-vanny and they don't import a P'up). I own 2 Isuzu's and a Dodge, so a pollster looking for quick numbers would have counted me 3 times.

So, if they only charted my initial answer without including my comments, it would appear that I don't like the ISUZU brand - which would be an inaccurate assumption.

I've worked on several political campaigns and polls are always interesting, but they are usually crafted to validate what the pollster wants to "prove" for whomever comissioned the poll. Due in part to their dismal advertising budget, ISUZU doesn't have many friends in the media. The notion of getting what you pay for works in the media too.

That being said, I would still rate Toyota #1, but ISUZU would be near the top.

Oh, and by the way, I have 305,000 miles on my Trooper and 89,000 on the P'up.