the Tundra initially costs more then the Silverado because the Tundra has more standard features (cd player, auto-LSD, traction control, 4 wheel disc brakes, etc). I read a month ago or so that the dealership can use up to 4 $250 vouchers from Toyota to brind the price down. you should see if they are still doing that. and read up on some negotiating skills. use invoice pricing and don't forget dealer holdback.